Splashback
REBRANDING STRATEGY
Splashback has been in the market for over 20 years and the quality of their work has been consistently impressive. We started by collaborating to formalise their business purpose, and from here translating their strengths and differentiation to visuals to show the greatness of the Splashback brand was simple! Splashback exists to improve trust for organisations. The amazing team is working hard to build a legacy where organisations are adapting to change with data-based decisions.
Deliverables: Brand Identity and Positioning, Typography, Relaunch Content Management, Email Marketing, and Sales Approach.
Adriana Language Co
BRAND DEVELOPMENT
Immigrants come to Australia in search of a good life and fruitful career but they often struggle to advance in their career, find good jobs, and fulfillment, because of their lack of confidence in speaking English. Drawing on influences from her Italian, Brazilian and Australian heritage, Adriana is seasoned and passionate language teacher, translator and interpreter, with a great appreciation for cultural diversity. Adriana Language Co. aims to provide immigrants access to a brighter future. Gracefully simple, and full of possibilities, the primary logo provides a feeling of flow through its letters and composition’. The word ‘language’ has been illustrated by hand to complement the nature of the brand’s personality. The subtle variations in the width of the letters add to the feeling of being handwritten with a marker.
Deliverables: Brand Positioning and Identity, Logo Design, and Brand Guide.
TASRate
BRAND DEVELOPMENT
TASRate exists to build energy-efficient communities. Their job it to make energy consumption easy to understand and help customers to make energy-efficient decisions when renovating or building a new home. Starting from brand positioning all the way to designing their vehicles, business cards, and brochures, it has been an incredible journey to watch TASRate grow and establish itself in the Tasmanian market.
Deliverables: Brand Guidelines, Logo design, Vehicle Signage, Illustration assets, Content Management, Brand Voice
Lotus Cafe
REBRANDING STRATEGY
For Matthew & Amanda, owning a business means being able to give back to a community that has supported them with so much love over the years. They are excited to give back to the local area and beyond, with a welcoming cafe that encapsulates the essence of family and provides a safe and happy environment where their customers can thrive and grow together. With healthy alternatives and friendly service, The Lotus Cafe can be a light in the chaos of the busy Sydney city.
Deliverables: Brand Positioning, Logo Design, Brand Guide, Business Cards, Menu Design, Loyalty Cards, Social Media Graphics, Shopfront Signage and Wall Graphics.
Fuego Spice Rubs
BRAND POSITIONING
BBQ School functions today as a group of passionate chefs and influencers who bring confidence and finesse to the much-loved and growing art of Aussie BBQ. Their range of Fuego Spice Rubs has been developed and created over 16 years of BBQ School cooking classes. In 2021 they decided to answer the call from their customers and bottle it! Fuego is a lovely homemade product, boosting Australians culinary confidence.
Deliverables: Brand Identity, Logo Design, Graphic Elements, Brand Font Family, Packaging Labels, Packaging Boxes, Delivery Experience, Sales Pitch, Brand Photography.
Corporate Centre
REBRANDING STRATEGY
Project Description
Corporate Centre is located in the heart of the Hobart CBD, and provides modern facilities and professional support for businesses to perform and lead successfully. They provide business owners (solopreneurs or small teams) a professional and secure space to rent and be able to work on their business growth. Corporate Centre exists to make space for greater businesses.
Deliverables: Brand Positioning and Identity, Social Media Content, Logo Design, Brand Guide and Business Cards.
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